Ecommerce SEO is the process of making your online store more visible in the search engine results pages (SERPs). This is also called back link building, and it is also the most important thing you can do to improve your website’s search engine ranking.

In order to do this, you have to make sure that your site is properly optimized. In the following steps, we will be going over what is SEO and how to use it to your advantage. If you have further questions after reading then make sure to visit https://victoriousseo.com/blog/how-much-spend-seo/.

What Is SEO?

The first thing you should know about SEO is that it is a broad term. SEO stands for Search Engine Optimization. Search Engine Optimization is a process of finding relevant and valuable content in the internet and then placing that content on your site and making it searchable. It involves understanding your competition in the market, understanding how you are perceived online and figuring out what your website needs to do to get seen by potential customers. SEO can be complicated because there is no one definition that accurately defines what makes a website relevant and valuable. There are many different ways to achieve the same outcome. It’s not always black and white when it comes to ranking in Google, and understanding the differences between SEO and PPC can help you do your own SEO in an effective and targeted way.

Keyword Research

Before Google began allowing website owners to submit links for the purpose of keyword research, keyword research was done by hand using a keyword list. Today, keyword research is performed using tools such as Google Keyword Planner, Moz Keyword Explorer, and SEMRush.

Here are a few tips on keyword research: First, you need to have a strong idea of what your keyword phrase means. The better you know the terms you use, the easier it is to find a link that can be of value to the audience.

Use phrases that the audience will be likely to type in search engines. For example, when trying to find a link that will lead people to your website, the phrase “Petsitter services” could be more likely to be used than the “find a pet sitter” phrase. Make sure your link is high-quality, too.

by Barry Butler
[earlier article published previously]

It’s not often we, as voters, get a chance to directly choose what taxes we pay. We elect good people to go to Washington, Baton Rouge, and Benton to represent us and our VALUES.  I am very proud of my state representatives who voted against the recent tax increases passed in Baton Rouge. The Group of No. I’m sure they were pressured to vote for the tax increases. Most elected folks are caring people who want to make the world better. The conflict occurs when folks disagree on the HOW to make things better and who defines BETTER. And BETTER for who?  As a citizen, you have the opportunity to choose. 

Starting tomorrow, Saturday 26 March, for early voting, and on Saturday 9 April you have a chance to vote on ONE tax renewal. Vote yes and your property taxes stay the same. No increase.  Vote no and you have a chance to Right Size Government. The renewal is renew 2.5 mils to support Read more

A constant question that is asked by those using air transportation into and out of the Shreveport Regional Airport is that of the airline fares—why are they higher than deemed “customary”? This question is never answered in terms that seem “logical”, especially when the gates utilized most frequently are the one the furthest from the terminal, i.e. the least convenience, and the flight options are somewhat limited.
Read more

by Elliott Stonecipher

As many readers are aware, I have been continuously researching our Caddo Parish Commission since 2013, focusing particularly on its financial management and the bountiful compensation with which members reward themselves.  As a result of the increasing public awareness of these facts, Caddo voters and taxpayers have strongly pushed back against both the Commission’s fiscal abuses and now infamous self-dealing. 

First, on October 19, 2013, voters rejected both the Commission attempt to extend their “limit” of consecutive terms in office from three to five (related article here), and the renewal of a 1.75-mill property tax for capital projects (related article here).  The property tax was then defeated by only 59 votes.

Next, when the Commission brought the 1.75-mill property tax renewal back for a re-vote on Read more

By Marion Marks  –Link to video Attempting to Close Meeting  Link to 2+Hours of Meeting

It appears the mold, which has 30 years of well-documented history in the current downtown branch of Shreve a memorial Library, has permeated the administration as well as the board based upon the dysfunctional scheduled meeting March 31. It may as well have been an April Fool’s joke on citizens that board members were educated on both meeting protocol and public records responsibilities.

Somewhat shocking to visitors was that board member and public school librarian, Gail Griffin, attempted to close the meeting in executive session before the meeting even began. Fear that criticism would follow, led the call, and with good reason as four public comments each sounded out against the library’s cancelling of the Sunshine Forum during the national celebration of open government. Complaints were offered by local attorney John Settle, public activist, Willie Bradford, blogger and activist Jimmy Couvillion and myself. Yet the board and administration defended the decision to cancel the forum based on the failure to accurately represent the diversity of the community.

Attorney John Settle announced to Griffin and the board as a whole that if they attempted to improperly close the meeting to the public he would sue each member personally and as a board for violating public meeting requirements. The board attorney who was present informed Griffin that legally the board could not close the meeting to the public in the manner in which Griffin requested.

In complaining about the gender diversity of Read more

by Elliott Stonecipher

March 27, 2014

In the twelve-month period of July 1, 2012 through July 1, 2013, the Caddo Parish population lost -2,204 residents. Its population of 257,091 of July 1, 2012 dropped to 254,887 by July 1, 2013. The population drop erases gains registered since the 2010 Census, with the latest report showing 82 fewer parish residents as of July 1, 2013 than the 254,969 reported in the April 1, 2010 decennial head-count. Caddo is Louisiana’s 4^th-largest parish by population, behind East Baton Rouge, Jefferson, and Orleans, in rank order.

Neighboring parishes in the Northwest Louisiana cluster show a mix of cumulative population gain and loss since the April 1, 2010 census. Bossier Parish’s population increased 6,844 to 123,823 (+5.9%), and DeSoto Parish gained 427 (+1.6%) residents during the multi-year period, now at 27,083.  Joining Caddo Parish in the population loss column are Webster Parish, having lost -529 residents (−1.3%) to 40,678, and Red River Parish, with a loss of -197 residents (−1.2%) to 8,894.

These population data are from the Census Bureau’s official population Estimates program. City data from the series are expected to be released in May.

The Caddo Parish population loss was foreshadowed by a report earlier this year, about which I wrote on February 2, which showed the Shreveport-Bossier City economy to Read more